- June 9th
- AIGA SF
- 130 Sutter Street, Suite 600
- San Francisco
In December of 2014, the San Francisco Symphony transformed a drab, cavernous rehearsal hall into a club-like venue that offers enormous possibilities for creative performance, technological innovation, and the audience experience. The experimental nature of the space—which enables the Symphony to test program concepts, learn from their fans, and explore new directions in everything from the participant environment to sound and visual design—has already made SoundBox a hot ticket on San Francisco’s nightlife scene. Richard Lonsdorf from the Symphony’s Artistic Planning team and Mark Rudio of leading SF performing arts blog A Beast in a Jungle will discuss the first two seasons of SoundBox and dissect how breaking down performance conventions could lead to a new path forward for the traditional concert experience.
Richard Lonsdorf, Associate Director of Artistic Planning, San Francisco Symphony
Richard Lonsdorf has been Associate Director of Artistic Planning at the San Francisco Symphony since 2013, where he oversees concert programming for the new SoundBox series, Film Series, summer and holiday seasons, and more. Previously, he worked in the New York Philharmonic’s Artistic Planning office, where he oversaw the CONTACT! new music series and produced projects such as Stockhausen’s Gruppen at the Park Avenue Armory, and an Emmy-nominated production of Rodgers & Hammerstein’s Carousel. A graduate of Harvard University, Lonsdorf has spent ten years championing unconventional solutions in entertainment and the performing arts.
Mark Rudio observes the performing arts community in San Francisco and beyond and writes the award-winning blog A Beast in a Jungle. Mark’s love of music and performance can be traced from LA’s 1970s rock scene through his discovery of and immersive self-education in classical music and opera to the launch of A Beast in 2009. Mark highlights excellence and innovation in the performing arts to increase audience awareness and encourage new perspectives. He conveys respect for artists and their accomplishments in interviews and performance reviews. A sharp wit, keen eye and well-trained ear make Mark’s blog a must-read for any fan of music and performing arts.